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Intercity Food Delivery in India & tastes2plate - A Paradigm Shift in online food Delivery
Tastes2Plate

Intercity Food Delivery in India & tastes2plate - A Paradigm Shift in online food Delivery

31 Jul 2022 · 4 min read

Tastes2plate is pioneer and leader in

Intercity online Food Delivery in India which has achieved many milestones with industry first services after it has started its operation Tastes2plate is pioneer in designing in an innovative packaging which ensures 0% MTR (Moisture Transmission Rate) - retention of moisture is vital to keep the taste of packaged cooked food intact for longer duration along with stopping all transmission inside the packet which will be responsible for staling of Food & the packaging ensures that food will remain fresh for 72+ hours in Normal temperature. Tastes2plate has achieved an another milestone by designing, developing and executing all parts of Cold Chain Supply Chain Management in its food delivery service from the pickup till the delivery of the ordered food items to customer. The cold chain process ensures that even at the higher environmental temperature too, the food will not stale for more than 120+ hours after packaging and remain fresh.

Tastes2plate has delivered more than 90k orders without a complain about delivered food quality after the introduction of Cold Chain SCM. Tastes2plate has created a ‘Trust’ about its brand in customer mind by delivering the food ‘Fresh - Always’ and ‘100% On Time- Every time’ Now tastes2plate has reduced his delivery time from 24 hours to 12-14 hours after the cut-off time and working towards to reduce the delivery time 20-30% more with the deployment and utilisation of the available technology in logical way.

There are many innovations and innovative services are on tastes2plate road map which will be rolled out for customers in 2-8weeks duration. By doing all, tastes2plate will be introducing many industries first services in this segment of service.

Tastes2plate has already rolled out industry first, multiple order status update messaging services to customer over the WhatsApp messages, SMS, Mobile notification and email. By sending real time status update of order to the customer, tastes2plate has won the heart of its customer which led to create a strong TRUST about its brand in customer mind.

Winning the TRUST and creating a TRUSTED BRAND is the core objective of tastes2plate and continuously working on service improvements processes.

Tastes2plate has already created Buzz in online food delivery Market and believe that it will resonate itself.

Rate of the outlet - core of any business is to generate the profit and tastes2plate never shy on accepting it but with a very little margin tastes2plate is looking forward to provide a word class service to their customers. Tastes2plate uses the Lean Philosophy to keep the expenditure under control by optimizing the resources along with the utilization of advanced technology in most logical way. Tastes2plate always put a very hard effort to keep the price of food items same as that of the outlet in purchase city. It only be possible by getting the discount from outlet which tastes2plate manage to get almost from every outlet. There are some iconic outlets in cities where getting the sustainable discount is not possible at this level of operation and we need to add mark-up on the top of the rate of the outlet. But in most of the items from almost all outlets across cities are same at the outlet. Tastes2plate is very transparent in its pricing policies of listed food items Tastes2plate plate charges ₹120 / kg from customers as a shipping charge from pickup of the food till delivery of the food till customer doorsteps. Apart from shipping charge, tastes2plate takes a nominal packaging charge which actually comes to them. In tastes2plate we believe in transparency and always display our cost & charges at the time of ordering to our valuable customers.

Tastes2plate service is available in seven cities which is approximately 81% of the online Food Delivery Market in India. In August 2022, tastes2plate is expanding its services to Nine other Tire I & Tire II cities in India with more service innovation to change the dynamics of Food Delivery Service in India.

We, at tastes2plate believe in speaking the truth to our customer and not talking imaginary data to create hypes and the reason we are able to Win the TRUST of our customers.

Keep ordering, be ready to see more innovation in service & yes, enjoy the FOOD with tastes2plate. Happy Eating!!

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